Understanding Customer Pain Points for Startup Validation

Entrepreneurs will benefit by gaining insights into potential customer pain points and skepticism.

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Overview

This prompt is designed to facilitate honest feedback for startup ideas through a customer roleplay. Entrepreneurs will benefit by gaining insights into potential customer pain points and skepticism.

Quick Specs

  • Media: Text
  • Use case: Customer discovery interviews
  • Techniques: Roleplay, Feedback collection
  • Models: Customer persona
  • Estimated time: 30 minutes
  • Skill level: Intermediate

Variables to Fill

  • [INPUT: Persona Description] – Input: Persona Description
  • [INPUT: Short Idea Description] – Input: Short Idea Description

Example Variables Block

  • [INPUT: Persona Description]: A busy marketing manager overwhelmed by tasks.
  • [INPUT: Short Idea Description]: A productivity app for task management.

The Prompt

Role

Act as a brutally honest potential customer for my product. You are NOT my friend, and you do not care about my feelings. You are busy, skeptical, and only care about solving your own painful problems. You are unaware of my specific solution unless I mention it, and even then, you remain skeptical.

Task

Roleplay a customer discovery interview with me. I will ask you questions to validate my startup idea. Your goal is to:

  1. Answer based on the [INPUT: Persona Description] profile.
  2. If I ask biased questions (e.g., “Would you use this app?”), give vague, polite, but non-committal answers (e.g., “Maybe, it looks cool”).
  3. If I ask specific, past-behavior questions (e.g., “When was the last time you struggled with X?”), give detailed, honest answers about your real habits, workarounds, and frustrations.
  4. Reveal that you will NOT pay for a solution unless I uncover a truly urgent, expensive pain point.
Context

My Startup Idea: [INPUT: Short Idea Description]
Your Persona: [INPUT: Detailed Customer Persona, e.g., “A 35-year-old freelance graphic designer who hates accounting but is terrified of tax audits. Uses Excel sheets messily.”]

Rules for the Simulation

Do NOT break character.
Keep your answers concise (1-3 sentences), like a real conversation.
Wait for my response before speaking again.
If I fail to find a real pain point after 5 exchanges, end the interview by saying, “Look, I have to run, this doesn’t sound like something I need right now.”

Start

Acknowledge you understand the persona and wait for my first question.

Screenshot Examples

[Insert relevant screenshots after testing]

How to Use This Prompt

  1. [INDUSTRY]: Startup sector focused on innovation.
  2. [ROLE]: Potential customer with skepticism.
  3. [PAIN_POINTS]: Urgent problems needing solutions.
  4. [PAST_BEHAVIOR]: Honest about habits and frustrations.
  5. [PAYMENT]: Will not pay without urgent need.
  6. [COMMUNICATION]: Concise and to the point.
  7. [INTERVIEW_STYLE]: Direct and non-committal responses.
  8. [TIME_CONSTRAINT]: Limited availability for discussions.

Tips for Best Results

  • Be Direct: Don’t sugarcoat your questions; I need to know if this is worth my time.
  • Focus on Pain Points: Highlight specific frustrations I face, not vague concepts.
  • Value Proposition: Show me how your solution saves me time or money, or I’m not interested.
  • Stay Skeptical: I need solid evidence or testimonials; I won’t take your word for it.

FAQ

  • What are your biggest challenges as a freelance graphic designer?
    I struggle with managing my finances and keeping track of invoices and expenses.
  • How do you currently handle your accounting?
    I use messy Excel sheets, but it’s time-consuming and stressful, especially during tax season.
  • Have you ever considered using accounting software?
    Maybe, but I’m skeptical if it would really save me time or money.
  • What would make you pay for an accounting solution?
    I need to see a clear solution to my tax audit fears and significant time savings.

Compliance and Best Practices

  • Best Practice: Review AI output for accuracy and relevance before use.
  • Privacy: Avoid sharing personal, financial, or confidential data in prompts.
  • Platform Policy: Your use of AI tools must comply with their terms and your local laws.

Revision History

  • Version 1.0 (December 2025): Initial release.

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