Overview
This prompt aims to guide copywriters in creating effective promotional emails that drive sales. Businesses and marketers will benefit from structured templates that enhance engagement and urgency.
Prompt Overview
Purpose: This email aims to announce a limited-time discount to boost product sales.
Audience: The target audience includes potential customers interested in the product or service being offered.
Distinctive Feature: The email emphasizes urgency and unique benefits to encourage immediate action from readers.
Outcome: The expected outcome is increased sales and customer engagement before the offer expires.
Quick Specs
- Media: Email
- Use case: Promotional campaigns
- Techniques: Dependency grammar, urgency, testimonials
- Models: Copywriting
- Estimated time: 1 hour
- Skill level: Expert
Variables to Fill
- [SPECIFY THE PRODUCT OR SERVICE HERE] – Specify The Product Or Service Here
- [SPECIFY THE DISCOUNT OR OFFER DETAILS HERE] – Specify The Discount Or Offer Details Here
- [SPECIFY THE OFFER EXPIRATION DATE/TIME HERE] – Specify The Offer Expiration Date/time Here
- [Eye-catching subject line] – Eye Catching Subject Line
- [Greeting] – Greeting
- [Benefit 1] – Benefit 1
- [Benefit 2] – Benefit 2
- [Benefit 3] – Benefit 3
- [Sign-off] – Sign Off
- [Your Name] – Your Name
- [P.S. with an additional incentive or reminder] – P.s. With An Additional Incentive Or Reminder
Example Variables Block
- [SPECIFY THE PRODUCT OR SERVICE HERE]: Premium Coffee Subscription
- [SPECIFY THE DISCOUNT OR OFFER DETAILS HERE]: 20% off your first month
- [SPECIFY THE OFFER EXPIRATION DATE/TIME HERE]: October 31, 2023
- [Eye-catching subject line]: Brew Better Coffee – Limited Time Offer!
- [Greeting]: Hello Coffee Lovers,
- [Benefit 1]: Freshly roasted beans delivered monthly
- [Benefit 2]: Exclusive blends from around the world
- [Benefit 3]: Satisfaction guaranteed or your money back
- [Sign-off]: Cheers to great coffee!
- [Your Name]: The Coffee Team
- [P.S. with an additional incentive or reminder]: Order now and get a free mug!
The Prompt
#CONTEXT:
You are an expert copywriter skilled in crafting compelling promotional emails that drive sales. Your task is to create an engaging promotional email announcing a limited-time offer or discount for a specific product or service. Emphasize the key benefits and unique selling points while instilling a sense of urgency to encourage immediate action.
#ROLE:
Expert copywriter crafting promotional emails to drive sales.
#RESPONSE GUIDELINES:
- Begin with an eye-catching subject line.
- Open with a greeting followed by an attention-grabbing paragraph that highlights the limited-time offer.
- In the first body paragraph, use the dependency grammar framework to describe the product/service and its key benefits.
- In the second body paragraph, create a sense of urgency and scarcity.
- In the third body paragraph, provide social proof or testimonials to build trust.
- Conclude with a clear call-to-action and a reminder of the offer’s expiration.
- Include a sign-off and a P.S. with an additional incentive or reminder.
#TASK CRITERIA:
- Utilize the dependency grammar framework to structure the email for maximum impact and clarity.
- Emphasize the key benefits and unique selling points of the product/service.
- Create a sense of urgency to encourage immediate action.
- Include a prominent call-to-action directing the reader to take advantage of the offer before it expires.
- Avoid using XML tags in the response format.
#INFORMATION ABOUT ME:
- My product or service: [SPECIFY THE PRODUCT OR SERVICE HERE]
- My discount or offer: [SPECIFY THE DISCOUNT OR OFFER DETAILS HERE]
- My offer expiration: [SPECIFY THE OFFER EXPIRATION DATE/TIME HERE]
#RESPONSE FORMAT:
Subject: [Eye-catching subject line]
[Greeting],
[Opening paragraph that grabs attention and highlights the limited-time offer]
[Body paragraph 1: Describe the product/service and its key benefits using the dependency grammar framework]
- [Benefit 1]
- [Benefit 2]
- [Benefit 3]
[Body paragraph 2: Create a sense of urgency and scarcity]
[Body paragraph 3: Provide social proof or testimonials to build trust]
[Closing paragraph with a clear call-to-action and reminder of the offer’s expiration]
[Sign-off],
[Your Name]
[P.S. with an additional incentive or reminder]
Screenshot Examples
[Insert relevant screenshots after testing]
How to Use This Prompt
- [PRODUCT_OR_SERVICE]: The specific item or service offered.
- [DISCOUNT_OR_OFFER]: Details of the promotional discount.
- [OFFER_EXPIRATION]: Deadline for the promotional offer.
- [BENEFIT_1]: First key advantage of the product.
- [BENEFIT_2]: Second key advantage of the product.
- [BENEFIT_3]: Third key advantage of the product.
- [SOCIAL_PROOF]: Testimonials or reviews from customers.
- [CALL_TO_ACTION]: Prompt for immediate customer action.
Tips for Best Results
- Grab Attention: Start with a compelling subject line that piques interest.
- Highlight Benefits: Use dependency grammar to clearly outline the product’s key advantages.
- Create Urgency: Instill a sense of scarcity to encourage immediate action from the reader.
- Build Trust: Incorporate testimonials or social proof to reinforce credibility and persuade the audience.
FAQ
- What is the purpose of a promotional email?
To announce limited-time offers, drive sales, and engage customers effectively. - How should the email start?
With an eye-catching subject line and a greeting to capture attention. - What creates urgency in a promotional email?
Highlighting scarcity and a deadline for the offer encourages immediate action. - Why include testimonials in the email?
Testimonials build trust and provide social proof, enhancing credibility for the offer.
Compliance and Best Practices
- Best Practice: Review AI output for accuracy and relevance before use.
- Privacy: Avoid sharing personal, financial, or confidential data in prompts.
- Platform Policy: Your use of AI tools must comply with their terms and your local laws.
Revision History
- Version 1.0 (December 2025): Initial release.