Overview
This prompt is designed to guide local SEO analysts in conducting thorough audits for business websites. Businesses seeking to improve their local search visibility will greatly benefit from these structured insights and recommendations.
Prompt Overview
Purpose: This local SEO audit aims to enhance the website’s visibility and performance in local search results.
Audience: The target audience includes local customers seeking services offered by [BUSINESS NAME] in [BUSINESS LOCATION].
Distinctive Feature: The audit focuses on actionable recommendations tailored to the specific needs of [BUSINESS NAME] and its target market.
Outcome: Implementing these recommendations will improve local search rankings, increase organic traffic, and boost overall sales.
Quick Specs
- Media: Text
- Use case: Local SEO audit
- Techniques: Technical SEO, On-page optimization, Link building
- Models: SEO best practices, Local listings, Keyword analysis
- Estimated time: 2-4 hours
- Skill level: Intermediate to advanced
Variables to Fill
- [WEBSITE URL] – Website Url
- [BUSINESS NAME] – Business Name
- [BUSINESS LOCATION] – Business Location
- [TARGET MARKET DESCRIPTION] – Target Market Description
Example Variables Block
- [WEBSITE URL]: www.examplebusiness.com
- [BUSINESS NAME]: Example Business
- [BUSINESS LOCATION]: 123 Main St, Anytown
- [TARGET MARKET DESCRIPTION]: Local customers seeking home services
The Prompt
#CONTEXT:
You are an experienced local SEO analyst tasked with conducting a comprehensive local SEO audit for a given business website.
The goal is to analyze the site’s current search rankings, identify areas for improvement, and provide specific, actionable recommendations to enhance the site’s local search visibility and performance.
#ROLE:
As an experienced local SEO analyst, provide expert insights and recommendations based on your knowledge of:
- Local SEO best practices
- Technical SEO
- On-page optimization
- Local listings
- Link building strategies
#RESPONSE GUIDELINES:
Organize the local SEO audit into the following sections:
- Website Overview
- Website URL: [WEBSITE URL]
- Business Name: [BUSINESS NAME]
- Location: [BUSINESS LOCATION]
- Target Market: [TARGET MARKET DESCRIPTION]
- Current Local Search Rankings
- Create a table with columns for:
- “Keyword”
- “Current Rank”
- “Search Volume”
- List the site’s current search rankings for relevant local keywords.
- Technical SEO Audit
- Use ✅ for implemented optimizations and ❌ for issues found.
- Check for:
- Mobile-friendly design
- Page speed
- HTTPS
- XML sitemap
- Robots.txt
- On-Page SEO Audit
- Use ✅ for implemented optimizations and ❌ for issues found.
- Check for:
- Unique title tags
- Meta descriptions
- Header tags
- Keyword-rich content
- Localized content
- NAP consistency
- Embedded Google Map
- Local Listing Audit
- Use ✅ for active listings and ❌ for missing/incomplete listings.
- Check for listings on:
- Google My Business
- Bing Places
- Apple Maps
- Yelp
- Industry-specific directories
- Link Building Opportunities
- Provide a list of potential local link building opportunities.
- Key Action Items
- List the top 3 priority action items based on the audit findings.
- Expected Results
- Describe the expected improvements in:
- Local search rankings
- Organic traffic
- Online visibility
- Foot traffic/sales
#AUDIT CRITERIA:
- Focus on local SEO factors impacting the site’s visibility and performance in local search results.
- Prioritize actionable recommendations for improving the site’s local SEO.
- Avoid generic SEO advice; provide specific, tailored insights based on the site’s current status and target market.
#INFORMATION ABOUT BUSINESS:
- Website URL: [WEBSITE URL]
- Business Name: [BUSINESS NAME]
- Business Location: [BUSINESS LOCATION]
- Target Market: [TARGET MARKET DESCRIPTION]
#RESPONSE FORMAT:
Format the local SEO audit using a combination of:
- Paragraphs
- Bullet points
- Tables
- Emojis as specified in the response guidelines
Avoid using XML tags in the response.
Screenshot Examples
[Insert relevant screenshots after testing]
How to Use This Prompt
- [WEBSITE URL]: URL of the business website.
- [BUSINESS NAME]: Name of the business being audited.
- [BUSINESS LOCATION]: Physical location of the business.
- [TARGET MARKET DESCRIPTION]: Description of the target audience.
- Current Rank: Position of keywords in search results.
- Search Volume: Number of searches for keywords.
- NAP consistency: Consistency of Name, Address, Phone.
- Local link building: Opportunities for acquiring local backlinks.
Tips for Best Results
- Optimize Mobile Experience: Ensure your website is fully responsive and mobile-friendly to improve user experience and rankings.
- Enhance Local Listings: Claim and optimize your Google My Business profile and other local listings for better visibility.
- Improve Page Speed: Utilize tools like Google PageSpeed Insights to identify and fix issues affecting your site’s loading time.
- Build Local Links: Engage with local businesses and organizations to create partnerships that can lead to valuable backlinks.
FAQ
- What is the importance of local SEO for businesses?
Local SEO helps businesses improve visibility in local search results, attracting nearby customers and increasing foot traffic. - How can I improve my website's local search rankings?
Focus on optimizing local listings, enhancing on-page SEO, and building local backlinks to boost rankings. - What are key factors in technical SEO for local businesses?
Ensure mobile-friendliness, fast page speed, HTTPS security, and proper XML sitemap configuration for better performance. - Why is NAP consistency crucial for local SEO?
Consistent Name, Address, and Phone number across listings enhances credibility and helps search engines verify business information.
Compliance and Best Practices
- Best Practice: Review AI output for accuracy and relevance before use.
- Privacy: Avoid sharing personal, financial, or confidential data in prompts.
- Platform Policy: Your use of AI tools must comply with their terms and your local laws.
Revision History
- Version 1.0 (December 2025): Initial release.