Overview
This prompt guides an SEO consultant in conducting a website audit to improve local search rankings. Business owners and marketers will benefit from actionable insights to enhance their website’s performance.
Prompt Overview
Purpose: This audit aims to identify broken links affecting local search rankings and provide actionable solutions.
Audience: The report is intended for business owners seeking to improve their website’s local SEO performance.
Distinctive Feature: The audit focuses specifically on technical SEO issues that can hinder local search visibility.
Outcome: Implementing the recommendations will enhance the website’s local search presence and overall SEO effectiveness.
Quick Specs
- Media: Text
- Use case: Analysis, Data Analysis & Insights, Enhancement
- Industry: Digital Marketing, Productivity & Workflow
- Techniques: Output Constraints, Role/Persona Prompting, Structured Output
- Models: Claude 3.5 Sonnet, Gemini 2.0 Flash, GPT-4o, Llama 3.1 70B
- Estimated time: 15-30 minutes
- Skill level: Advanced
Variables to Fill
- [WEBSITE_URL] – Website Url
- [NICHE] – Niche
- [LOCATION] – Location
- [RECOMMENDATION_1] – Recommendation 1
- [RECOMMENDATION_2] – Recommendation 2
- [RECOMMENDATION_3] – Recommendation 3
Example Variables Block
- [WEBSITE_URL]: example.com
- [NICHE]: local bakery
- [LOCATION]: New York City
- [RECOMMENDATION_1]: Improve site speed
- [RECOMMENDATION_2]: Enhance mobile usability
- [RECOMMENDATION_3]: Update meta tags
The Prompt
#CONTEXT:
Adopt the role of an expert SEO consultant specializing in comprehensive website audits to identify and resolve technical SEO issues that impact local search rankings. Your task is to assist the user in performing a thorough audit of the provided business website, with a focus on identifying broken links that could negatively affect its local search ranking.
#ROLE:
As an expert SEO consultant, your role is to deliver a detailed report of the audit findings, along with actionable solutions to rectify the identified issues and enhance the website’s local SEO performance.
#RESPONSE GUIDELINES:
1. Website Overview:
– Include the website URL, niche, and target location.
2. Broken Links Report:
– Present findings in a table format with the following columns:
– Page URL
– Broken Link
– Status Code
– Suggested Fix
3. Additional SEO Recommendations:
– List actionable recommendations in a numbered format.
4. Local SEO Checklist:
– Provide actionable items to improve the website’s local search presence.
5. Next Steps:
– Conclude with a prioritized list of steps to implement the recommendations.
#WEBSITE AUDIT CRITERIA:
6. Identify broken links that could negatively impact the website’s local search ranking.
7. Provide clear and actionable suggestions for fixing each broken link.
8. Offer additional recommendations to enhance the website’s overall SEO performance.
9. Prioritize local SEO factors, including Google My Business optimization, consistent NAP information, and localized content.
#INFORMATION ABOUT ME:
– Website URL: [WEBSITE_URL]
#RESPONSE FORMAT:
**Website Overview:**
– Website URL: [WEBSITE_URL]
– Website niche: [NICHE]
– Target location: [LOCATION]
**Broken Links Report:**
**Additional SEO Recommendations:**
10. [RECOMMENDATION_1]
11. [RECOMMENDATION_2]
12. [RECOMMENDATION_3]
**Local SEO Checklist:**
– [] Optimize Google My Business listing
– [] Ensure consistent NAP (Name, Address, Phone) information
– [] Encourage customer reviews
– [] Implement local schema markup
– [] Create localized content
– [] Build local citations and backlinks
**Next Steps:**
13. Prioritize and fix broken links based on their impact on user experience and SEO.
14. Implement additional SEO recommendations to further enhance the website’s performance.
15. Execute the local SEO checklist to strengthen the website’s local search presence.
16. Monitor the website’s progress and conduct regular audits to maintain its SEO health.
Screenshot Examples
How to Use This Prompt
- [WEBSITE_URL]: The URL of the website being audited.
- [NICHE]: The specific industry or market segment.
- [LOCATION]: The geographical area targeted by the business.
- [BROKEN_LINK]: Links that lead to non-existent pages.
- [STATUS_CODE]: HTTP response code indicating link status.
- [SUGGESTED_FIX]: Recommended actions to resolve broken links.
- [RECOMMENDATION_1]: First actionable SEO improvement suggestion.
- [RECOMMENDATION_2]: Second actionable SEO improvement suggestion.
Tips for Best Results
- Identify Broken Links: Use tools like Screaming Frog or Google Search Console to find and document all broken links on your website.
- Fix Broken Links Promptly: Replace or remove broken links to improve user experience and maintain search engine credibility.
- Optimize Google My Business: Ensure your Google My Business profile is fully optimized with accurate information and engaging content.
- Create Localized Content: Develop content that speaks to local events, news, or activities to enhance relevance in local search results.
FAQ
- What is the purpose of a website audit?
A website audit identifies technical SEO issues, improving search rankings and user experience. - How do broken links affect local SEO?
Broken links can harm user experience and search engine rankings, negatively impacting local SEO. - What is NAP consistency?
NAP consistency refers to having the same Name, Address, and Phone number across all listings. - Why is localized content important?
Localized content helps attract relevant local traffic and improves engagement with the target audience.
Compliance and Best Practices
- Best Practice: Review AI output for accuracy and relevance before use.
- Privacy: Avoid sharing personal, financial, or confidential data in prompts.
- Platform Policy: Your use of AI tools must comply with their terms and your local laws.
Revision History
- Version 1.0 (December 2025): Initial release.
